By the 1970s, the American woman was being called 'liberated' or 'superwoman' while the American man was being called 'baby killer' if he fought in Vietnam, 'traitor' if he protested, or 'apathetic' if he did neither. Even men who came home paraplegics were literally spit on.
Warren Farrell (1994). “The myth of male power: why men are the disposable sex”