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Brands Quotes - Page 2

Advertising is the way great brands get to be great brands.

Al Ries, Laura Ries (2009). “The Fall of Advertising and the Rise of PR”, p.5, Harper Collins

Brands always mean something. If you don't define what the brand means, your competitors will

Richard Branson (2010). “Business Stripped Bare: Adventures of a Global Entrepreneur”, Virgin

Beginning with brand rather than substance is dangerous.

Peter Thiel, Blake Masters (2014). “Zero to One: Notes on Startups, or How to Build the Future”, p.43, Crown Business

I know who I am by now. And I am my own brand.

Interview with Eva Wiseman, www.theguardian.com. October 2, 2010.

You too are a brand. Whether you know it or not. Whether you like it or not.

Marc Ecko (2015). “Unlabel: Selling You Without Selling Out”, p.1, Simon and Schuster

Waka Flocka is a product, a franchise, a brand, a label. And a good guy!

"Waka Flocka Flame is a Product". Interview with David Shapiro, www.interviewmagazine.com. April 18, 2012.

Everything a brand does is advertising.

"Lee Clow: Apple’s “Think Different” Ad Guru Steps Down From Post As Chief Creative Officer". www.huffingtonpost.com. March 18, 2010.