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Seth Godin Quotes about Marketing

The cost of being wrong is less than the cost of doing nothing.

The cost of being wrong is less than the cost of doing nothing.

Seth Godin (2015). “Poke The Box: When Was the Last Time You Did Something for the First Time?”, p.24, Penguin

Making promises and keeping them is a great way to build a brand.

Seth Godin (2006). “Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas”, p.201, Penguin

In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible.

Seth Godin (2009). “Purple Cow, New Edition: Transform Your Business by Being Remarkable--Includes new bonus chapter”, p.50, Penguin

Good marketers tell a story.

Seth Godin (2007). “Small is the New Big: And 183 Other Riffs, Rants and Remarkable Business Ideas”, p.314, Penguin UK

Good marketers measure.

Seth Godin (2006). “Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas”, p.203, Penguin

Anticipated, personal, and relevant advertising always does better than unsolicited junk.

Seth Godin (2006). “Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas”, p.201, Penguin