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Seth Godin Quotes - Page 7

All Quotes Acceptance Advertising Age Anxiety Art Belief Blame Bravery Business Caring Challenges Change Choices Communication Competition Confusion Creativity Criticism Critics Culture Curiosity Design Desire Doubt Effort Empathy Environment Excellence Expectations Extras Failing Failure Fear Fun Generosity Genius Giving Giving Up Gold Greatness Hard Work Heart Hills Home Hook Humanity Innovation Inspiration Inspirational Inspiring Internet Journey Joy Labor Leadership Life Listening Making A Difference Making Money Management Marketing Mediocrity Meetings Motivation Motivational Opportunity Overcoming Pain Painting Passion Perfection Perseverance Positive Thinking Positivity Progress Purpose Quality Quitting Reading Reality Rejection Reputation Responsibility Revolution Risk Running Safety School Social Media Strategy Struggle Students Study Success Talent Team Technology Today Training Values Vision Waiting Wall Water Winning Work Worry Writing

The opportunity of a lifetime is to pick yourself. Quit waiting to get picked; quit waiting for someone to give you permission; quit waiting for someone to say you are officially qualified... and pick yourself.

The opportunity of a lifetime is to pick yourself. Quit waiting to get picked; quit waiting for someone to give you permission; quit waiting for someone to say you are officially qualified... and pick yourself.

Opportunity, Giving, Waiting

If you speak up online and your ideas have currency, people are going to show up and want to connect with you. What we need more of are people with the guts and emotional labour to do this. The greatest shortage in today's society is an instinct to produce.

Emotional, Ideas, People

A brand that stands for what all brands stand for stands for nothing much.

Brands

The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.

Competition, Requirements, Way

"Competition as a Crutch". Personal Blog, sethgodin.typepad.com. July 16, 2012.

Increasingly, there are only two kinds of companies: brave and dead.

Two, Brave, Kind

Seth Godin (2012). “Permission Marketing: Turning Strangers Into Friends And Friends Into Customers”, p.26, Simon and Schuster

Playing safe is very risky.

Business, Safe

A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one product or service over another.

Memories, Taken, Expectations

The problem with the race to the bottom is that you might win

Winning, Race, Might

Seth Godin (2012). “Whatcha Gonna Do with That Duck?: And Other Provocations, 2006-2012”, p.402, Penguin

Fear for a linchpin is a clue that you're getting close to doing something important.

Important, Clue

We've greatly exaggerated the risk of sinking, without celebrating the value of swimming.

Swimming, Risk, Celebrate

Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.

Mean, Marketing, Lines

Art isn't only a painting. Art is anything that's creative, passionate, and personal. And great art resonates with the viewer, not only with the creator... Art is a personal gift that changes the recipient. The medium doesn't matter. The intent does. Art is a personal act of courage, something one human does that creates change in another.

Art, Creative, Doe

The librarian isn't a clerk who happens to work in a library. A librarian is a data hound, a guide, a sherpa and a teacher. The librarian is the interface between reams of data and the untrained but motivated user.

Teacher, Data, Clerks

Everyone has failed, everyone has misspoken, everyone has meant well but done the wrong thing. Your favorite restaurants, cafes and books have all gotten a one-star review along the way. No brand is perfect, no individual can pretend to be either. Perfect can't possibly be the goal, we're left with generous, important and human instead.

Stars, Book, Perfect

The brand of the future...is patient, consistent, connected, and trusted. The new brand is based on the truth that only comes from experiencing the product, not just yelling about it. Word of mouth is more important (by a factor of 20) than TV advertising, and the remarkability word of mouth demands comes from what we experience, not from spin or taglines or a campaign slogan.

Yelling, Important, Campaigns

Writing a book is a tremendous experience. It pays off intellectually. It clarifies your thinking. It builds credibility. It is a living engine of marketing and idea spreading, working every day to deliver your message with authority. You should write one.

Book, Writing, Thinking

Finding new ways, more clever ways to interrupt people doesn't work.

Clever, People, Marketing

One bad review doesn't ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.

Honor, Criticism, Ruins

Seth Godin (2008). “Tribes: We Need You to Lead Us”, p.47, Penguin

Most of your competition spend their days looking forward to those rare moments when everything goes right. Imagine how much leverage you have if you spend your time maximizing those common moments when it doesn't.

Educational, Competition, Maximizing

The fatigue was there, but some people understood that putting it aside was the single most important factor in succeeding.

Perseverance, Determination, People

Seth Godin (2010). “Linchpin: Are You Indispensable?”, p.62, Penguin

As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.

People, Needs, Roles

I learned that a long walk and calm conversation are an incredible combination if you want to build a bridge.

Long Walks, Bridges, Want

If you're going to buy a real book, a paper book, there better be a good reason. Perhaps scarcity is one of those reasons.

Real, Book, Scarcity

As soon as we associate reading with a test, we've missed the point.

Reading, Tests, Associates

Art is a personal act of courage, something one human does that creates change in another.

Change, Courage, Art

Seth Godin (2010). “Linchpin: Are You Indispensable?”, p.77, Penguin

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