Marketing Quotes - Page 21

In a way, the web is like your Hollywood agent: It speaks for you whenever you are not around to comment

If the same energy went into marketing movies to women as they do on the other demographics we might see more of a spike.

There's so many things that can go wrong in the execution of a project like a television show or a movie, so many little elements, any number of things, all the way to marketing - like they could market it poorly and nobody finds it and down it goes.

There is a 114% increase in happiness when receiving rewards via mobile marketing.

Network marketing itself is always one-on-one. It's also called relationship marketing. You can't recruit en masse through thousands of e-mails.

I was a pretty good coach and working with marketing was like coaching.

Never let your campaigns write cheques that your website can't cash.

If critics and fanboys weren't suckers for simplistic nihilism and high-pressure marketing, Afterlife would be universally acclaimed as a visionary feat, superior to Inception and Avatar on every level.

You gain and lose different things in different mediums or different sectors of different mediums. There are liberties you get on tiny indie films in terms of not having to be designed toward a marketing demographic.

No one in my family had a retail or marketing background. They were professionals. They didn't understand just what I was doing by going into retailing. After I started, though, it got into my blood. I knew this was what I wanted.

It will take very sophisticated marketing to achieve our aim of bringing more black people into the theater.

I was making commercials. That's how I learned the craft. That was the marketing part of it: directing commercial for TV. It wasn't the most common thing to become a filmmaker in Greece. I started by saying I was interested in marketing and have a proper job in advertising and commercials. Basically, I studied film to learn how to do marketing, and commercials. As I studied film I learned I'd be interested in making films instead of commercials.

Perhaps the most important contribution to me being centered in the midst of this chaos is my daughter, Krystal Ann. I am very lucky because she works with me and is responsible for many aspects of the business on the marketing side of my career. This allows us to travel together and experience life on the road, seeing the world. Having family with me is very important and grounding.

I found that when I was putting my own music out, with my Twitter feed as the pure marketing budget, I'm preaching to the choir.

I always point people to the article '1,000 True Fans' by Kevin Kelly. If you choose your thousand ideal customers or readers properly and find the single author blog that targets that audience, you never have to do any more marketing. You're done. That is a lesson that very few product developers and marketers have learned, and it's unfortunate.

As Regis Mckenna once said, the best marketing is education

Customers will never love a company until its employees love it first.

What people want is the extra, the emotional bonus they get when they buy something they love.

Marketing management is now tribal leadership.

Build it, and they will come" only works in the movies. Social Media is a "build it, nurture it, engage them, and they may come and stay.

Good marketers measure.

Advertising is just a symptom, a tactic. Marketing is about far more than that.

People do not buy goods and services. They buy relations, stories and magic.

Messages that fail to fascinate will become irrelevant.

Any idea is only as valuable as its ability to solve a problem.