Marketing Quotes - Page 22

People who lie to themselves about investing are the same as overweight people who blame their genes for their obesity.

Marketing, and the whole firm, should devote extraordinary endeavour towards delighting, keeping for ever and expanding the sales to the 20 per cent of customers who provide 80 per cent.

The key element of success is a product that matches all of what you've done in your message and your marketing, and all the emotion that has to be transmitted to the consumer through the product.

I think America and Britain have a different culture from France. They discovered marketing and consumerism before France.

Execution really shapes whether your company takes off or not.

A recent government publication on the marketing of cabbage contains, according to one report, 26,941 words. It is noteworthy in this regard that the Gettysburg Address contains a mere 279 words while the Lord's Prayer comprises but 67.

You have to understand as a marketer that consumers are functioning in the age of efficiency.

Search marketing, and most Internet marketing in fact, can be very threatening because there are no rules. There’s no safe haven. To do it right, you need to be willing to be wrong. But search marketing done right is all about being wrong. Experimentation is the only way. No one really knows whether that page will rank #1 in Google; no one really knows which paid search copy will get the highest click rate. Even experts can’t tell you which content will attract the most links. You just have to try it and see.

As good marketers, we like to tinker with things and make them better.

In my experience, the skill of success breaks down into three things. The skill of marketing. The skill of sales. And the skill of leadership.

Write good content about stuff that you love. Readers will find you.

Although your time and attention are finite, the demands on your time and attention are infinite.

I usually tell people that everything I learned about being an entrepreneur I learned by f'ing up at my first company.

We are on the cusp of a marketing revolution. And it's being led by YOU.

If you're not spending 80 percent of your time marketing and selling, you are headed for trouble.

There's a huge gap in the market for modern online marketing and business education for women that's effective, fun, and gorgeous to engage with. I knew I could fill that gap.

If you're an artist who's built on marketing and hype then most likely I won't listen to you.

Influence is providing attention and value to others.

What businesses really need is to build connections that last, connections that transcend a single product or marketing campaign, connections that span an extended period.

Your brand is a story unfolding across all customer touch points.

Marketing is about spreading the love.

Marketing does have a lot to do with the success of a film. But even more so, and especially since home video, I've learned that a movie has a life of its own. A movie goes out there, and it exists, and it continues. I'm always fascinated by what movie people bring up when they approach me.

I'm all for it. In these days, regional marketing is the only way to survive.

People don't want the raw data, but instead want marketers to decipher the tech speak for them and present the valuable insights.

This is a business, the direct selling, that bizarrely works best when times are bad.