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Marketing Quotes - Page 26

The American Dream never really existed. It was a marketing scam.

"10 Reasons You Have to Quit Your Job in 2014" by James Altucher, www.huffingtonpost.com. April 8, 2014.

Marketing has long known how to exploit fads and how to develop trends.

"Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers". Book by Geoffrey Moore, 1991.

Marketing is for companies who have sucky products.

"Marketing" by Fred Wilson, www.huffingtonpost.com. February 28, 2011.

The key is, no matter what story you tell, make your buyer the hero.

Chris Brogan (2014). “The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators”, p.159, John Wiley & Sons

But shouldn't we also quit marketing murder as a game?

David Axelrod @davidaxelrod, twitter.com. December 17, 2012.

If you think about filmmaking as an entire spectrum, starting with the writer and ending with maybe the marketing department, the actor's contribution is a rather slender band.

"Going on From Lost, Actor William Mapother Heads to Another Earth". Interview with Brad Balfour, www.huffingtonpost.com. July 18, 2011.