Marketing Quotes - Page 16

Marketing is really theater. It's like staging a performance.

I would say the more the better when it is comes to development and marketing. It's actually fun. For some it can be a frustrating thing.

We're looking to have the ability to come in and be able to capitalize on the marketing in order to grow the top-line. We basically leverage what has worked with our other successful acquisitions - investment in marketing, retention and student services.

To me, we're marketing hope.

The studios have been taken over by marketing people and accountants.

You can help a thousand...but you can't carry three on your back!

Your time as the entrepreneur is worth hundreds of dollars an hour. If you are doing tasks you could hire out, those are stopping you from earning that kind of money.

Good SEO work only gets better over time. It's only search engine tricks that need to keep changing when the ranking algorithms change.

The question we should be asking. Would I want to be sponsored by me?

There's a lot of fear-mongering about "losing control" of your brand online, when, in fact, you've got control over as much as you always have: how you present your business and how you act.

Smart marketing is about help not hype.

The technological landscape of the present day has enfranchised its own electorates - the inhabitants of the marketing zones in the consumer society, television audiences and news magazine readerships, who vote with money at the cash counter rather than with ballot paper at the polling boot. These huge and passive electorates are wide open to any opportunist using the psychological weaponry of fear and anxiety, elements that are carefully blanched out of the world of domestic products and consumer software.

Without the right marketing metrics, you are shooting in the dark. The only way to know if things are working for you or not is those metrics.

More contact means more sharing of information, gossiping, exchanging, engaging - in short, more word of mouth.

For business, our internet love affair was a gift from the gods.

What you do after you create your content is what truly counts.

Making movies has not only been an incredibly collaborative process but there's three big parts: pre-production, shooting itself and then post-production, which leads into marketing. And if you're passionate about the movie and you believe in it, and it would make sense that you are having done it, then you want to get out and promote it. It makes it a lot easier when the film is good and people are enjoying it.

If only St. Valentine was around to see his memory celebrated through the mindless marketing of whipping cream and lingerie.

Your network is your filter.

The only one that seems to be able to hold the business is Disney. They do it is because they have a fabulous philosophy about marketing- but even they wavered.

Other than that one year, Salon has been very cautious about the way it spends money. For instance, since last year, we've had virtually no marketing budget. It's just word of mouth. And our circulation continues to grow that way by breaking news stories.

The mantra should change from 'Always Be Closing' to 'Always to helping'.

Search is the means through which we navigate the Web. If your business is not visible in search it is difficult for it to be found by your customers. Search, above all else, is marketing, and it is undergoing a massive change.

I don't need somebody behind a desk to tell me what a marketing survey says is funny. I got 3 million miles and 70,000 tickets sold, telling me that I know how to make people laugh.

A lot of artists have been persuaded into doing whatever they can do to gain attention. The media, of course, will position and promote the worst of them to the front page. The sidewalk to crime becomes the marketing campaign. These artists have seen it work and sell millions and millions of records for other artists.